
Ampeg
In 1946 Everette Hull and Stanley Michaels founded Michaels-Hull Electronic Labs and began marketing their new microphone-equipped pickup. The Amplified Peg, or Ampeg for short, was intended for double basses. Hull was the inventor of the pickup and renamed the company Ampeg in 1949 after Michaels left the business.
Since then Ampeg has brought numerous innovative and patented products to market. In the 1960s Ampeg was the first company to introduce an amplifier with built-in reverb. In 1969 Ampeg developed the most powerful instrument amplifier ever built. The SVT bass amplifier not only offered 300 watts of pure valve power, but also introduced a new valve technology called Super Valve Technology, or SVT for short. Since then the SVT has proven its practicality and remains one of the most widely used bass amplifiers worldwide.
Even today Ampeg is one of the leading manufacturers of bass amplifiers and accessories. In 2018 Ampeg was acquired by the Yamaha Group and continues to dedicate itself to producing high-quality, innovative amplifiers that combine everything a bassist needs.
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